Not every successful ad can be properly captured in another country, culture or language. MacRumours reports that the UK Mac versus PC ads are not doing as well as the ones in North America and may actually be hurting the business as it promotes the superiority stereotype of Mac users. I watched them all and they really are not as polished and the actors not as likeable. As for the so-called stereotype, well, I agree it is incorrect. The correct thing is to refer to it as the superiority "fact". :)
Enjoy.
Apple (UK and Ireland) - Get a Mac - Watch The New Ads
Enjoy.
Apple (UK and Ireland) - Get a Mac - Watch The New Ads
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